Irina CHERRIER
Product Designer with experience building business software from scratch for complex operational environments
I focus on SaaS, B2B, B2C and industry-specific professional software.

I originally studied financial law, where I learned to analyze, structure, and navigate complex systems.

Today, I help transform complexity into clear, intuitive products that make sense to both users and businesses.

DESIGN UX
DESIGN UI
USER RESEARCH
Browse Case Studies
About
Design versatility
My journey as a Product Designer began in 2021. Since then, I’ve worked with teams of different sizes, learning how to create meaningful experiences across different contexts.

Multi-platform experience
I started with SaaS products and progressively expanded my portfolio to include designing mobile applications, websites, and augmented reality experiences, adapting to different user needs and platforms.

UX & UI architecture & clarity
I help clients build clear, intuitive product architectures by applying best practices in UX & UI and insights from user research.

Storytelling mindset
Storytelling is a key part of my process — I support clients in shaping a coherent structure and voice that highlight the strengths and value of their product.

Multilingual collaboration
Comfortable working in both French and English.
Narrative design in Augmented Reality

In 2024, I wrapped up a research project at Gobelins school, Paris, focusing on narrative design in AR — a space where my passions for UX and storytelling intersect.


In 2025, I began speaking publicly about this evolving field.

Learn More
My Experience
  • Product Designer
    Freelance, Paris
    2022 – present
    • Created user-centered products for various purposes, from improving interfaces to designing scalable solutions.
    • Conducted ideation workshops and collaborated with clients to define and prioritize needs.
    • Designed and developed a business management tool for GP Location TP, tailored to address specific company requirements.
  • Product Designer
    Anycommerce, Paris
    March 2021 – Dec 2022
    • Worked within a large team in an agile environment on an omnichannel SaaS platform used by companies such as Dior and Decathlon.
    • Designed user-friendly interfaces based on iterative feedback.
    • Maintained regular communication with clients to meet their expectations.
    • Conducted user research and usability testing to improve the product.
    • Customized the SaaS solution for the client Chronopost.
  • Content Management Specialist
    Vosstanya 6, Legal Center, St. Petersburg
    2018 – 2020
    • Data research and analysis to support content strategies.
    • Collaboration with the development team to ensure the technical integration of content.
    • Contribution to the technical management of content using HTML and JavaScript.
  • Manager
    LinKey, Télécom, St. Petersburg
    2012 – 2014
    Managed contracts and coordinated projects with partners and clients,
    including Google as a key account.
My Education
  • Manager / Designer of Digital Products and Services — Professional Certification
    Gobelins, Paris
    Jan – Nov 2024
  • UX Designer — Bachelor’s Degree
    OpenClassrooms, Paris
    March 2021 – Dec 2022
  • Law (Financial Law) — Master’s Degree
    National Research University,
    Higher School of Economics, Saint Petersburg
UX Methods

User Interviews

Competitive Analysis

Observation

Persona Creation

Journey Mapping

Mind Mapping

Co-Design Workshops

Card Sorting

Usability Testing

Surveys

Tools

Professional Proficiency:

Figma

FigJam

Maze

Tandemz


Fundamental Knowledge:

Hotjar

Jira

Adobe Photoshop

Adobe Illustrator

Adobe XD

Product Board

Soft Skills

Deep empathy and user-centered mindset

Collaboration and team communication

Public speaking

Analytical thinking

Adaptability and openness to feedback

Storytelling and narrative thinking